Aesthetics & the Medium Message

There is no greater disservice one can do themselves than to try to force their brand to be something that is “trendy” but not actually representational of the organization. You know the popular aesthetic that’s circulating every start-up as of late, the one that is beginning to see a downswing as maximalism starts to overtake…

Staying On Track with a Time Allocation List

I wasn’t always a motivated self-starter. For a long time, I thought that I worked best under specific direction and with a rigid schedule that had been laid out in front of me by someone else. This all changed during my university degree, wherein I was assigned many tasks but it was up to me…